Discover. Define. Design.

Capture Requirements

Business Goal & Persona:

Understand product vision, business goal & target audience with product stake holders.

Identify Key Use Cases

Task Flows and User Journeys

Define and identify top 3 use cases. Map business goal and user goal.

Design Concepts

Information Architecture, Low & Hi-Fidelity Wireframes

We hurdle up, brainstorm internally with other co-designers to chalk out overall design concepts that solves key use cases.

Evaluate Design

Ensuring Consistency and AccessibilityDesign Reviews

We run through our design concepts to bounce back ideas from stakeholders.

Refine Design

Interaction Design and Visual Design

Deep dive into detailed pixel perfect mocks to get actual feel of the application.

Implementation Strategy

Strive for Pixel Perfection

Devil is in the details and we strongly believe in the same. We provide all the respective UI assets and work very closely with developers to achieve perfection in the interface. Ultimate goal is provide a fit and finished product to end users.

We Celebrate Together

Discover

We define business problem through a series of meticulous and divergent discovery methods that splits open the subjective and vague problem statements into objective business problem statements

Design

We explore ideas and filter out the best possible solution through iterative prototyping, testing and client validation. With each iteration as we become more optimistic about the solution

Define

We design and make sure all the details are incorporated in the solution and the interactions are intuitive. We connect with clients and developers frequently to make sure that the solution provided is desirable.