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The Blue Book

Discover the Heuristics and Tenets of UX Design for delightful experiences!

What are the Tenets of UX?

Heuristics helps designers identify and solve specific usability issues.
Tenets provides a broader framework for designing products and systems that meet the needs and expectations of users.

“Put together, UX designers can create products, services, and systems that are functional, effective, and delightful to use.”

Why are the Tenets Important?

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Provides Consistency

Designers can create a consistent and predictable experience across different parts of product or system.

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Alignment with Business Goals

Tenets can help ensure that the design of a product or system aligns with the goals of the organization or brand.

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Improves Usability

By following these guidelines, designers can create products that are easier and more intuitive to use.

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Improved User Satisfaction

Designers can create products that not only function well but also delight and satisfy users.

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Identification of Usability Issues

Helps identify potential usability issues by providing guidelines for evaluating a product or system.

Who are the Users?

01
UX Designers

For creating digital products and systems that are easy and enjoyable to use.

02
Product Managers

To ensure that the products are not only functional but also user-friendly.

03
Developers

To ensure that the products they build meet the usability and design standards.

04
Business Stakeholders

To ensure that digital products and systems align with the organization's goals and values.

Where to Apply?

Ideation

Ideation

They can be used during the ideation phase to guide brainstorming sessions.

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User Research

Heuristics can be used to develop research questions and identify potential usability issues.

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Design

These can be used to guide the design process, ensuring products and systems are easy and enjoyable to use.

Testing

Testing

hey can be used to evaluate the effectiveness of digital products and systems.

Testing

Optimization

Can be used to continually optimize products and systems based on user feedback and analytics.

The Heuristics and Tenets of UX

Capture Requirements

Business Goal & Persona:

Understand product vision, business goal & target audience with product stake holders.

Identify Key Use Cases

Task Flows and User Journeys

Define and identify top 3 use cases. Map business goal and user goal.

Design Concepts

Information Architecture, Low & Hi-Fidelity Wireframes

We hurdle up, brainstorm internally with other co-designers to chalk out overall design concepts that solves key use cases.

Evaluate Design

Ensuring Consistency and AccessibilityDesign Reviews

We run through our design concepts to bounce back ideas from stakeholders. 

Refine Design

Interaction Design and Visual Design

Deep dive into detailed pixel perfect mocks to get actual feel of the application.

Implementation Strategy

Strive for Pixel Perfection

Devil is in the details and we strongly believe in the same. We provide all the respective UI assets and work very closely with developers to achieve perfection in the interface. Ultimate goal is provide a fit and finished product to end users.

Heuristics and Tenets
of UX

Prepare to be amazed by how we skilfully infused these into delivering an extraordinary & top-notch user experience!

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