Overview
Arya aims to encourage local trade, enhances access to financial services, and facilitates efficient warehousing within the community.
Duration
4 months
UX Designer
3 persons
![Arya Case Study](./img/arya/grass-bg.png)
Navigating Business Objectives and Challenges
![](./img/arya/business-objective.png)
Business Objective
- Streamlining processes for efficiency.
- Expanding market reach.
- Cultivating user trust.
- Simplifying post-harvest.
- Providing low-documentation commodity loans.
Business Challenges
- Fostering customer loyalty.
- Encouraging traditional users to adopt the platform.
![](./img/arya/business-challenges.png)
![Discovering Arya's User Ecosystem](./img/arya/discovering-arya.png)
Discovering Arya's User Ecosystem
![Common Intent](./img/arya/common-intent.png)
Empathising with our Users
![](./img/arya/empathising-with-users.png)
![Boosting conversions](./img/arya/boosting-conversions.png)
![](./img/arya/boosting-conversions-right.png)
Uncovering User-Focused Solutions Through Heuristic Analysis
![Uncovering User-Focused Solutions Through Heuristic Analysis](./img/arya/uncovering-solutions.png)
For this evaluation, we made use of tenets from our blue-book which has been created to conduct heuristic evaluation in a quantified, score-based manner.
Read our Blue-Book ->![Streamlining Data Hierarchy](./img/arya/streamlining-data-right-img.png)
![Transforming Ideas into Reality](./img/arya/transforming-ideas-into-reality-bg.png)
![Transformation](./img/arya/transforming-ideas-into-reality.png)
Transforming Ideas into Reality
Homepage
Facilitating Convenience via quick access links, an extensive notification section, and an outline concerning the stored assets.
![Homepage](./img/arya/homepage.png)
Browse by Commodity
Synchronising commodities seamlessly, creating a straightforward and personalized journey tailored specifically for user.
![Browse by Commodity](./img/arya/browse-by-commodity.png)
Warehousing & Storage
Efficiently monitor assets, get real-time updates, with clear labelling of certified vs. non-certified warehouses in one streamlined interface.
![Warehousing & Storage](./img/arya/warehousing-storage.png)
Finance
Comprehensive financial snapshot. overview of Available and Utilized credit at a glance, track commodities with active loans for seamless finance management.
![Finance](./img/arya/finance.png)
Buy, Auction & Sell
Elevate users trade game with options to buy or sell at the peak bid. Real-time quotes keep their decisions sharper.
![Buy, Auction & Sell](./img/arya/buy-auction-sell.png)
Profile Management
The user profile integrates essential sections, like My Store and Favourites, and simplifies language switching for convenience.
![Profile Management](./img/arya/profile-management.png)
Screens pre-revamp
![Screens pre-revamp](./img/arya/screens-pre-revamp-1.png)
![Screens pre-revamp](./img/arya/screens-pre-revamp-2.png)
![Screens pre-revamp](./img/arya/screens-pre-revamp-3.png)
Preview of transformation
![Preview of transformation](./img/arya/preview-of-transformation-1.png)
![Preview of transformation](./img/arya/preview-of-transformation-2.png)
![Preview of transformation](./img/arya/preview-of-transformation-3.png)
![New Arya](./img/arya/comma.png)
New arya.ag version well-organized. Informative guest homepage, personalized user homepage, quick links, user-friendly designs. F1studioz's team set a benchmark for our designs.
-Shourya G.
(Senior Product Manager @ ARYA.ag)
![-Shourya G.](./img/arya/shourya.png)